The 7th edition of the GTCO Fashion Weekend kicked off with an inspiring opening address highlighting the event’s mission to uplift and showcase African creativity on a global stage. Organized by Guaranty Trust Holding Company (GTCO), the event emphasizes “Promoting Enterprise,” creating a platform for small businesses and designers across Africa to connect, grow, and reach international audiences. The annual gathering, which has grown significantly over the years, celebrates the cultural heritage, stories, and talents that define African fashion.

According to GTCO, this year’s event showcases a range of offerings, including 12 runway shows, 4 masterclasses, over 140 curated pop-up retail stores, and a craft and fabric market. These features are designed to support local businesses, promote economic empowerment, and provide a global platform for African designs and textiles.

A key highlight of last year’s event was the introduction of virtual model casting, which expanded GTCO’s reach across the continent. This innovation aligns with GTCO’s commitment to inclusivity and reflects the diversity of African talent. GTCO’s dedication to inclusivity and innovation has allowed it to foster an environment where voices from across Africa can contribute to a vibrant, evolving industry.

In addition to promoting enterprise, GTCO Fashion Weekend underscores the impact of African fashion globally. From luxury boutiques in Paris and Milan to fashion houses in New York, African designs are increasingly influencing the global fashion scene. “Our fabrics, patterns, and aesthetics are reaching new audiences, and we are proud to support this growth,” a spokesperson stated.

GTCO encourages attendees to fully engage with this year’s lineup, whether through masterclasses, shopping the latest collections, or experiencing the diversity of African fashion on the runway.